Who gains from saving nature
Ledger 1 : 33 — For each dollar financing nature-based solutions in 2023, about $33 financed activities harmful to nature. (UNEP)
Cases / Tree planting · Global · 2020–2026

1t.org, the World Economic Forum's trillion-trees platform

Short record: the main facts, with sources. A full case file has not been prepared.

Nature's voice · report
Announced; amount spent not stated 100 million US dollars were pledged in my name. No one has measured what reached me.
Did nature suffer? Not measured. Accounts differ ↓
Not on record
  • The record does not name which of my species, waters, soils or forests were harmed.
What the record lacks: 1 none on record · 3 insufficient · 1 not measured · 2 disputed See the gaps
Accounts of the harm differ
How many trees have been pledged to 1t.org and how many planted or conserved
  • Company or project 1t.org legacy page (Forest Future Alliance): 93 companies pledged 9.7 billion equivalent trees across 143 countries; governments more than 75 billion; no planted or conserved count. Forest Future Alliance
  • Press and investigations Bloomberg (via REDD-Monitor, May 2024): 134.4 billion trees pledged; 2.6 billion planted or conserved on a partial count; "it's impossible to know how many trees the project has actually planted or saved so far". REDD-Monitor
  • Communities and civil society American Forests (October 2021): More than 70 US chapter members pledged over 50 billion trees worldwide; no tracking system described. American Forests

1t.org, launched in 2020 with the goal of conserving, restoring and growing 1 trillion trees by 2030, lists pledges of 9.7 billion trees from 93 companies and more than 75 billion from governments on its legacy page, which gives no planted or conserved count. A Bloomberg analysis of May 2024, as summarised by REDD-Monitor, counted 134.4 billion trees pledged and 2.6 billion planted or conserved on a partial count.

134.4 billion pledged; 2.6 billion planted or conservedTrees pledged to 1t.org according to a Bloomberg analysis of May 2024, as summarised by REDD-Monitor
The 2.6 billion is a partial count by the World Economic Forum and American Forests. The 1t.org legacy page lists pledges only: 9.7 billion trees from 93 companies and more than 75 billion from governments.

Status As of 2026: 1t.org's site redirects to the Forest Future Alliance, which builds on its six years; the legacy page reports pledges only and no independent count of trees planted or conserved is on record.

What?
A World Economic Forum platform that gathered pledges from companies and governments to conserve, restore and grow 1 trillion trees by 2030. Forest Future Alliance
Where?
Pledges across 143 countries (companies); chapters in nine regions. Forest Future Alliance
When?
Launched 2020; US chapter first anniversary October 2021; Bloomberg analysis May 2024; succeeded by the Forest Future Alliance. Forest Future Alliance, a World Economic Forum initiative
Who?
Gained
  • Pledging companies and governments — Listed on the platform with pledges of 9.7 billion equivalent trees (93 companies) and more than 75 billion trees (governments) Forest Future Alliance
Lost
  • Marc and Lynne Benioff — Gave initial funding in January 2020 and announced a US$100 million Benioff TIME Tree Fund in October 2021 Salesforce
Harmed
None on record
Why?
To conserve, restore and grow 1 trillion trees by 2030, in support of the UN Decade of Ecosystem Restoration. Forest Future Alliance
How?
Pledges by companies and governments, reported by the pledgers; regional chapters; progress relies on the companies' own reporting according to a Forum spokesperson. REDD-Monitor
6 of 6 questions answered from the record

What happened

The record, in order.

1t.org was launched in 2020 as the World Economic Forum's platform to mobilise commitments to "conserve, restore and grow one trillion trees by 2030", according to its legacy page, in support of the UN Decade of Ecosystem Restoration. A Salesforce release of 28 October 2021 said that Marc and Lynne Benioff gave initial funding to establish 1t.org in January 2020 and announced a US$100 million Benioff TIME Tree Fund that "aims to accelerate the global reforestation efforts of 1T.org"; it said Salesforce had funded more than 40 million trees toward its 100 million tree goal. American Forests wrote on 4 October 2021 that more than 70 members of the US chapter, the first chapter of the platform, had pledged over 50 billion trees worldwide.

The 1t.org legacy page, now hosted by the Forest Future Alliance (a World Economic Forum initiative), lists 93 companies that pledged 9.7 billion equivalent trees across 143 countries and government commitments of more than 75 billion trees, including from China and India, and chapters in nine regions. The page reports pledged figures only and gives no planted, restored or verified count. The Forest Future Alliance says it is building on 1t.org's six years of progress; the US chapter became Forests Plus.

A Bloomberg analysis of May 2024, as summarised by REDD-Monitor, reported 134.4 billion trees pledged to 1t.org and 2.6 billion planted or conserved on a partial count by the World Economic Forum and American Forests. Bloomberg wrote that the total pledged "amounts to less than 15% of 1 trillion" and that "it's impossible to know how many trees the project has actually planted or saved so far"; a Forum spokesperson said the process relies "on transparency and reporting by the companies themselves". The sources reviewed contain no independent measurement of trees planted, surviving or conserved under 1t.org.

  1. 20201t.org launched; the Benioffs give initial funding (January)
  2. 2021US chapter members pledge over 50 billion trees (American Forests, 4 October); Benioff TIME Tree Fund of US$100 million announced (28 October)
  3. 2024Bloomberg analysis: 134.4 billion trees pledged, 2.6 billion planted or conserved on a partial count (May)
  4. 20261t.org site redirects to the Forest Future Alliance, which builds on 1t.org's six years; the US chapter has become Forests Plus

What was said

Claims, in the words of those who made them.

“conserve, restore and grow 1 trillion trees worldwide by 2030”

American Forests, describing the 1t.org goal · 4 October 2021 · American Forests

“The total number of trees pledged to 1t.org to date amounts to less than 15% of 1 trillion.”

Bloomberg, as quoted by REDD-Monitor · May 2024 · REDD-Monitor

“it's impossible to know how many trees the project has actually planted or saved so far”

Bloomberg, as quoted by REDD-Monitor · May 2024 · REDD-Monitor

Where accounts differ

Each party's account, side by side, with its source. The record does not settle these points; it shows them.

How many trees have been pledged to 1t.org and how many planted or conserved
Company or project
1t.org legacy page (Forest Future Alliance)

93 companies pledged 9.7 billion equivalent trees across 143 countries; governments more than 75 billion; no planted or conserved count.

Forest Future Alliance
Press and investigations
Bloomberg (via REDD-Monitor, May 2024)

134.4 billion trees pledged; 2.6 billion planted or conserved on a partial count; "it's impossible to know how many trees the project has actually planted or saved so far".

REDD-Monitor
Communities and civil society
American Forests (October 2021)

More than 70 US chapter members pledged over 50 billion trees worldwide; no tracking system described.

American Forests

How it looked

What was shown, beside what was recorded.

Shown

    Recorded

    • The 1t.org legacy page lists 93 companies and 9.7 billion equivalent trees pledged across 143 countries, and government commitments of more than 75 billion trees; it gives no planted, restored or verified count.
    • Bloomberg (via REDD-Monitor): 134.4 billion pledged; 2.6 billion planted or conserved on a partial count by the World Economic Forum and American Forests.
    • No independent measurement of trees planted, surviving or conserved under 1t.org pledges appears in the sources reviewed.

    In nature's name

    What was promised in nature's name, the money that moved, and what was measured.

    Promised

    • “conserve, restore and grow 1 trillion trees worldwide by 2030” — American Forests, describing the 1t.org goal (4 October 2021) American Forests
    • “aims to accelerate the global reforestation efforts of 1T.org” — Salesforce, describing the Benioff TIME Tree Fund (28 October 2021) Salesforce

    Money moved in nature's name

    WhatKindAmountPeriod
    Benioff TIME Tree Fund, aimed at accelerating 1T.org reforestation
    Marc and Lynne Benioff (TIME Ventures)
    Salesforce
    Pledged$100mannounced 28 October 2021

    What was measured

    Not measured

    The legacy page reports pledged figures only. The figure of 2.6 billion trees planted or conserved comes from a Bloomberg analysis based on a partial count by the World Economic Forum and American Forests, as summarised by REDD-Monitor, and Bloomberg wrote that it is impossible to know how many trees have been planted or saved. No independent measurement of trees planted, surviving or conserved is on record.

    Trees pledged (companies and governments)
    9.7 billion and more than 75 billion
    Legacy page; pledges only Forest Future Alliance
    Planted or conserved (partial count)
    2.6 billion
    Bloomberg via REDD-Monitor, May 2024 REDD-Monitor

    Operation Ended · The 1t.org site redirects to the Forest Future Alliance, which describes itself as an evolution of 1t.org; the US chapter became Forests Plus. Forest Future Alliance

    Who gained

    Money that reached nature, beside money that stayed elsewhere.

    Reached nature or the ground

    Not published
    No figure published.

    Gained elsewhere

    Not totalled
    Currency: USD · Window: 2020–2021. All figures cover the same period. * Estimate built from cited figures.

    Responses on record

    • World Economic Forum (May 2024): A spokesperson said the process relies "on transparency and reporting by the companies themselves" (as quoted by REDD-Monitor from the Bloomberg analysis). · REDD-Monitor
    • Forest Future Alliance (2026): Describes itself as "building on 1t.org's six years' of progress" and presents itself as an evolution of 1t.org. · Forest Future Alliance, a World Economic Forum initiative

    In court and with insurers

    Every proceeding and every insurer decision on record.

    Lawsuits and rulings

    No court case on record. No court has ruled on this case.

    Insurers

    No insurer decision on record.

    What nature saw

    Outcomes measured on the ground, and nature's note.

    Nature's report opens this page. Below: further outcomes measured on the ground.

    Trees pledged (companies)
    9.7 billion equivalent trees from 93 companies
    1t.org legacy page; pledges only
    Trees pledged (governments)
    more than 75 billion
    1t.org legacy page
    Planted or conserved
    2.6 billion (partial count)
    Bloomberg analysis, May 2024, via REDD-Monitor

    What we don't know

    Undisclosed, unproven, untried: recorded as data.

    Nature

    • Not measured Harm to nature: The record holds no measurement of harm to nature.
    • Disputed How many trees have been pledged to 1t.org and how many planted or conserved

    Figures

    • Insufficient Trees pledged total: Bloomberg analysis via REDD-Monitor.
    • Insufficient Trees planted: Bloomberg analysis via REDD-Monitor; partial count by the World Economic Forum and American Forests.

    Record

    • None on record None on record: an independent count of trees planted, surviving or conserved under 1t.org pledges. The legacy page reports pledged figures only.
    • Disputed Disputed: pledge totals differ by source and date. The legacy page gives 9.7 billion trees from 93 companies plus more than 75 billion from governments; Bloomberg (via REDD-Monitor) gives 134.4 billion in May 2024; American Forests gave over 50 billion from US chapter members alone in October 2021.
    • Insufficient Unconfirmed: the figure of 2.6 billion trees planted or conserved is a partial count by the World Economic Forum and American Forests, as reported by Bloomberg.

    Did the harm stop?

    The sources reviewed report no change in the forest loss the platform addresses.

    Who paid?

    Initial funding came from Marc and Lynne Benioff (January 2020); a Benioff TIME Tree Fund of US$100 million was announced in October 2021. Pledged trees are commitments by companies and governments, reported by the pledgers themselves.

    Sources

    Voices on record: ✓ Company or project— Government and regulators— Courts— Press and investigations✓ Communities and civil society— Researchers

    Company or project

    1. Forest Future Alliance (homepage; www.1t.org redirects here)
      Forest Future Alliance, a World Economic Forum initiative · 2026 (read 2026-10-21)
    2. 1t.org legacy page
      Forest Future Alliance · n.d. (read 2026-10-21)
    3. 1t.org US chapter
      Forests Plus · n.d. (read 2026-10-21)

    Connected cases

    Related matters, and cases linked to this one through the same organisations, with the role each played in both.

    Carbon and conservation finance

    REDD+
    Reducing Emissions from Deforestation and forest Degradation. A UN framework under which forest projects earn carbon credits for deforestation they say they prevented, measured against a projected baseline.